Studio Témé

Ludivine Lacourt founded Studio Témé to support women through the pivotal chapters of their lives: pregnancy, postnatal recovery, menopause. The fitness industry largely ignores female physiology. Studio Témé fills that gap with programmes built around the pelvic floor, diastasis, hormones and mental load.

The platform started out on Uscreen, a rented SaaS, and quickly hit its limits: no orientation by life stage, missing features specific to female fitness, a diluted brand identity and strategic dependence on a third party. The decision: build a fully bespoke platform and take back complete control of the product, the brand and the data.

We designed and built a custom web platform: intelligent onboarding by life stage, a high quality video library, an expanded content space with sessions, recipes and expert advice, an autonomous back office and an integrated subscription system. Built on Next.js, Supabase, Mux and Stripe.

Studio Témé is now a true proprietary product, ready to evolve with whatever comes next: a mobile app, community programmes, partnerships. More than 20,000 members and a 36,000 strong Instagram community already call it home.

UX/UI · Web platform · Back office · Subscriptions